Back by popular demand, Project Runway sensation Mondo Guerra has partnered with Piperlime to design new limited-edition T-shirts in support of amfAR.
WHAT: Piperlime, the online shop known for the freshest styles in fashion, has once again teamed up with Lifetime’s Project Runway sensation Mondo Guerra to support and raise awareness for amfAR, The Foundation for AIDS Research.
Mondo first partnered with Piperlime to design two limited-edition T-shirts in honor of World AIDS Day which sold out in only a few hours. Mondo and Piperlime are back with a new design; offering an inspiring gift that gives back for Valentine’s Day.
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Available exclusively on piperlime.com, the energetic heart design by Mondo is printed on a Nation LTD T-shirt and will be sold for $50. Twenty dollars from every T-shirt sold will be donated to amfAR.
Mondo is using his newfound celebrity to help gain awareness of a cause close to his heart. Mondo first announced he was HIV positive during a season 8 episode and has been a vocal advocate of AIDS research.
Celebrity fans of the “Mondo for Piperlime” T-shirts include Jessica Simpson, Mandy Moore and Kristin Cavallari.
WHEN: Launching exclusively on piperlime.com Tuesday, February 1st at 12:01 A.M. Limited quantities of women’s and men’s styles will be available while supplies last.
WHO: About Piperlime
Launched in October 2006, Piperlime is an online boutique that inspires customers with a fresh and unique mix of products, brands and price points. Exclusive contributions from guest editors keep customers in fashion and in the know. Visit us at piperlime.com.
About Gap Inc.
Gap Inc. is a leading global specialty retailer offering clothing, accessories and personal care products for men, women, children and babies under the Gap, Banana Republic, Old Navy, Piperlime and Athleta brand names. Fiscal 2009 sales were $14.2 billion. Gap Inc. operates about 3,100 stores in the United States, the United Kingdom, Canada, France, Japan, Ireland, Italy and China. In addition, Gap Inc. is expanding its international presence with franchise agreements in Australia, Asia, Europe, Latin America and the Middle East. For more information, please visit gapinc.com.
About amfAR
Founded in 1985, amfAR is dedicated to ending the global AIDS epidemic through innovative research. With the freedom and flexibility to respond quickly to emerging areas of scientific promise, amfAR plays a catalytic role in accelerating the pace of HIV/AIDS research and achieving real breakthroughs. amfAR-funded research has increased our understanding of HIV and has helped lay the groundwork for major advances in the treatment and prevention of HIV/AIDS. Since 1985, amfAR has invested nearly $325 million in its mission and has awarded grants to more than 2,000 research teams worldwide. For more information, please visit www.amfar.org.